The Social Score
Posts
Indicates posts that you have done from Hookle and/or a native Social Network of all connected accounts within 30 days period.
Reach
Indicates the people you have reached totally within 30 days period.
Reactions
Indicates your followers' reactions to all your posts (currently likes, tweets, shares, and retweets) of all connected accounts within 30 days period.
Social Score
A performance score between 0-100. See the specification for Social Score.