You can attach videos to get more attention to your social media content.
Table of Content
Publish with ease
Simply start creating a new post and click the camera icon either to attach the video from your gallery or to start filming your own video clip using your phone's camera.
When you publish with Hookle, most of the work and formatting are automatically handled to ensure your videos are compatible with all supported platforms (see audio related restrictions).
Hookle supports video files ranging from 3 to 60 seconds and up to 200 MB in size, compatible with all platforms that facilitate video publishing. Presently, this includes X, LinkedIn, Facebook, TikTok, Pinterest, Threads and Instagram Professional. Note that on Instagram, videos shared via Hookle are always posted as Reels.
Video processing indicator
Large video files might need some processing time, mostly depending on your network bandwidth and how many accounts you are publishing to.
When the video is being processed, this is indicated with the status Uploading and the progress indicator.
Note: To avoid losing your post, you should not kill the app before the uploading has been finished.
Editing videos
Currently, you cannot edit videos in Hookle, however, there are many handy tools such as CapCut or Canva, to edit videos beforehand if needed. In many cases, your phone's default video app may support simple video editing.
Video can be attached when you create the post or later on when you edit drafted or scheduled posts.
Tip: learn more about how to publish, schedule, and edit posts.
Some limitations & restrictions
- Currently, you can only add one video to a post. Video and images cannot be combined in the same post.
- Due to Google’s API limitations, videos can't be published to Google Business Profiles via third-party apps like Hookle. To post videos, please use the native Google tools directly.
- Note that on Instagram, videos shared via Hookle are always posted as Reels.
- While a video is being uploaded, the post cannot be edited or copied and you cannot create new video posts. To avoid losing your post, you should not kill the app before the uploading has been finished. However, you can use Hookle normally during the uploading process, e.g. create new posts and schedule posts that do not contain videos.
- Each platform has its own requirements for video files. When you publish a video natively to a platform (outside of Hookle), that specific platform automatically optimizes it to fit its own requirements. Thus, the final published format may slightly differ depending on whether you publish from Hookle or the platform's own publishing feature.
- Hookle will publish your video as-is on X, LinkedIn, Facebook, Pinterest, TikTok, Threads, however, these social networks might make some adjustments to them. In some cases, Hookle may need to crop videos to comply with Instagram's content requirements. If the content fails to meet these requirements, the post may not be successful. Please check the content requirements for Instagram videos to avoid cropping.
- Videos posted outside of Hookle (e.g. directly on native platforms) will appear in Hookle as a thumbnail image only - the actual video won’t be shown.
- Starting in July 2022, new video posts to Instagram shorter than 15 minutes will all be shared as reels. Videos posted prior to this change will remain as videos and won’t become reels.
- Due to Instagram limitations, Reels that are scheduled can't include a cover image or audio, unless it's your original audio. However, you can add the cover image on the Instagram app after you publish the Reel.
- For some platforms, make sure to use right audio codec when adding audio to your videos as this might cause audio distortion like "clicking" in videos posted to platforms. For example Instagram prefers AAC-LC (Low Complexity) over HE-AAC or HE-AAC v2.